Dear Karl Rove
It goes without saying that your “Conservative Victory Project” isn’t off to the greatest of starts. In fact, judging by my inbox, just about every Tea Party group and grassroots conservative organization in America are fundraising off of fighting not Barrack Obama, but YOU in 2014.
That doesn’t seem like a healthy development for the Republican Party, the conservative movement, or for that matter, you.
That begs a very obvious question: Do you really want to spend the next two years being branded as the living face of the Republican establishment by every grassroots conservative group in America? How does that help the conservative movement? How does that help the Republican Party? How does that help you?
Not only will it severely cut into your donations, by the time the primaries roll around in 2014, conservative candidates may not WANT the endorsement of the “Conservative Victory Project.”
So, what now? Do you acknowledge that the “Conservative Victory Project” is the “New Coke” of politics and change course or do you put pride first and stay the course?
Why not kill the “Conservative Victory Project” or at least suspend it. Then announce that you’re doing it because conservatives HAVE COMPLETELY MISUNDERSTOOD YOUR GOOD INTENTIONS. At that point, you could either let the effort die off completely or reboot it in a way that isn’t going to make everyone fear that your real goal is to strangle the next Rand Paul, Pat Toomey, or Ted Cruz in the crib. Maybe you could bring on some name brand movement conservatives and pledge not to run any negative ads or maybe, you could just focus on candidate recruitment and fundraising.
What you shouldn’t do is put the good work that you’ve done raising money for conservative candidates at risk for the sake of pride. Don’t put grassroots conservatives in a position where they feel compelled to fight YOU and American Crossroads instead of the Democrats.
2014 can be a huge year for the Republican Party and you can be a big part of that or, you continue on the same path and be an impediment to the party’s success while you hurt your own hard earned reputation in the process. Don’t be the guy who decided to stick with “New Coke,” no matter what, all the way until the bitter end.