Truth in Advertising


Have you seen this TV commercial advertising an electric car? It starts by showing virtually every appliance, utility and tool used by average, everyday people being powered by an internal combustion engine that’s pumping massive amounts of black smoke into the atmosphere. Impressive efforts are made to tie all visual references to the petroleum industry, including showing an office water cooler that looks remarkably like the gas pump found at your local filling station.

Never mind that the EPA’s Corporate Average Fuel Economy rules, aka the CAFE standards, have largely made seeing such noxious fumes spewing forth from the exhaust pipe of an internal combustion engine a thing of the past. Forget reality. Just make sure the most frightening images imaginable are superimposed into the subconscious minds of potential buyers.

Then the commercial starts singing the praises of not filling the air with all that nasty smoke because to charge it, you need simply plug your battery powered car into a home outlet. Never mind that by doing so you’re using electricity that’s primarily generated through the burning of coal, which produces more pollution than internal combustion engines. Obviously, mentioning that truth does not suit the advertising campaign. Why would people buy an electric car if they knew that driving such a car causes more pollution, not less?

Then there’s another commercial from a different manufacturer for a similar type of vehicle. This one sings the praises of how much money consumers will save by not having to pay for all that gasoline at the pump. Never mind that even though gasoline costs nearly twice as much as it did three years ago when our beloved emperor first seized power…err, ah, I mean took office, electricity costs are steadily climbing higher and will “necessarily skyrocket” when new EPA emission controls close multiple electricity generation plants across the country.

In this presidential election year of 2012, this is the same type of subliminal indoctrination you can expect to experience via the “news”, Hollywood productions, school textbooks and especially, political advertising.

Oh, and just in case you’re continuing to cling to the illusion that you’re not being brainwashed, once it’s no longer rechargeable, that battery is just another unmentioned form of pollution.

http://mjfellright.wordpress.com/2012/01/10/truth-in-advertising/

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